For category leaders, shopper insights professionals, and CPG teams, AI presents both opportunity and challenge: tools can generate content instantly, but strategy still requires human ...Continue Reading
Your sales team knows the products inside and out. They follow the sales process. They incorporate content-rich slides from Marketing. So why aren't they breaking through with customers the ...Continue Reading
Every L&D leader has been there… you're running great programs, completion rates look fantastic, and everyone's engaged with the latest training. But here's the million-dollar ...Continue Reading
Data is everywhere—and business professionals across every industry are drowning in it. At the same time, resources and bandwidth are becoming increasingly scarce. Teams need ...Continue Reading
We get it— you’ve finally landed a meeting with a key stakeholder and a lot is at stake. But you’re swamped with work, deadlines are ...Continue Reading
In today's world, retailers, category leaders, and shopper insights professionals are overwhelmed by data. At the same point, resources and time are becoming increasingly scarce. ...Continue Reading
Did you know… the average employee spends 57% of their time communicating (whether in meetings, email, or chat)?1 On top of that, 70% of employees are expected ...Continue Reading
Let’s face it, teams more than ever need to support cross-functional initiatives and sell their ideas, provide updates, or make recommendations across the business. Getting ...Continue Reading
The Presentation Company (TPC) and our client partner, Kraft Heinz, packed the house for the second-straight year at the 2024 CMA | SIMA conference in ...Continue Reading
Effective communication, the most powerful force of businesses, can be the ticket to success when used constructively. Compelling business ideas with the potential to drive ...Continue Reading
It’s finally happening—your team is getting a seat at the table. After months of trying to get a meeting in front of the C-suite, leadership ...Continue Reading
After leading a top-rated session at last year’s Category Management Association/Shopper Insights Management Association conference, we are so excited to make a return to the ...Continue Reading
As we emerge from a few years of economic volatility and business uncertainty, today’s leaders are ready to move forward and advance strategic initiatives. Although ...Continue Reading
As we sit in 2023, and another squirrely year of disruption and economic uncertainty, many are feeling enough is enough, and next year is THE ...Continue Reading
Thanks to today’s data-driven culture, we all live in dashboards. Whether you’re logging on to Salesforce, Tableau, Google Data Studio, or Power BI, odds are ...Continue Reading
We get it… your team needs to demonstrate value, influence decision-making, and drive business forward. But the reality is, everyone is moving fast, has lots ...Continue Reading
Back by popular demand! It was a packed house at the 2023 Category Management Association/Shopper Insights Management Association conference for one big reason: the top-rated ...Continue Reading
Change is everywhere… especially in business. Maybe your company is undergoing a digital transformation or restructuring, or perhaps you’re in the midst of a leadership ...Continue Reading
We know that strong collaboration depends on effective communication. But that’s not always easy to accomplish! Join Kevin Campbell, Senior Director, Global Training Strategy and ...Continue Reading
We are excited to attend and present at the 2023 Category Management Association/Shopper Insights Management Association conference – on February 27 in Las Vegas! Janine Kurnoff, ...Continue Reading