The TPC Blog: Enhance your business presentation skills
Practical tips, expert insights, and fresh perspectives on business presentation skills and storytelling, from AI-driven storytelling and executive presence to change management, building team influence, and more.
Strengthening Your Member Experience with The Presentation Company: A Case Study for Associations
How The Association of Retail and Consumer Professionals found a partner that shows up across every pillar of their member experience Chris Conroy is Vice President ...Continue Reading
Transform Your Sales Team: From Generic Pitches to Stories That Win
Your sales team knows the products inside and out. They follow the sales process. They incorporate content-rich slides from Marketing. So why aren't they breaking through with customers the ...Continue Reading
When L&D Strategy Meets Business Purpose: A Perfect Match
Every L&D leader has been there… you're running great programs, completion rates look fantastic, and everyone's engaged with the latest training. But here's the million-dollar ...Continue Reading
The New Power Couple: AI and Storytelling
We get it— you’ve finally landed a meeting with a key stakeholder and a lot is at stake. But you’re swamped with work, deadlines are ...Continue Reading
Unite Everyone in Your Organization with Business Storytelling Fundamentals
Did you know… the average employee spends 57% of their time communicating (whether in meetings, email, or chat)?1 On top of that, 70% of employees are expected ...Continue Reading
TPC Featured in Manage HR Magazine: Transforming Business Communication with Strategic Story-Driven Narratives
Effective communication, the most powerful force of businesses, can be the ticket to success when used constructively. Compelling business ideas with the potential to drive ...Continue Reading
Use Storytelling to Build Your Team’s Influence and Reputation
It’s finally happening—your team is getting a seat at the table. After months of trying to get a meeting in front of the C-suite, leadership ...Continue Reading
Start Your Teams’ Journey to Becoming Great Storytellers
As we emerge from a few years of economic volatility and business uncertainty, today’s leaders are ready to move forward and advance strategic initiatives. Although ...Continue Reading
In 2024, Make a Bet on Your People
As we sit in 2023, and another squirrely year of disruption and economic uncertainty, many are feeling enough is enough, and next year is THE ...Continue Reading
Are Your Dashboards Putting Your Audience to Sleep? Here are 5 Tips for Building Better Business Dashboards
Thanks to today’s data-driven culture, we all live in dashboards. Whether you’re logging on to Salesforce, Tableau, Google Data Studio, or Power BI, odds are ...Continue Reading
Do Your Ideas Need Resuscitation? Here are 7 Reasons Why Business Storytelling Can Help!
We get it… your team needs to demonstrate value, influence decision-making, and drive business forward. But the reality is, everyone is moving fast, has lots ...Continue Reading
5 Ways Storytelling Can Elevate Your Change Management Strategy
Change is everywhere… especially in business. Maybe your company is undergoing a digital transformation or restructuring, or perhaps you’re in the midst of a leadership ...Continue Reading
Join us in Vegas for an interactive session on Storytelling with Data!
We are excited to attend and present at the 2023 Category Management Association/Shopper Insights Management Association conference – on February 27 in Las Vegas! Janine Kurnoff, ...Continue Reading
Use the Power of Story to Build Up Women Leaders
It’s the elephant in the boardroom we need to keep talking about: gender equity. It’s not a new issue, of course, but it’s one that continues ...Continue Reading
A Powerful Tool to Upskill Existing Talent
The struggle to find and retain high quality talent is real, and if you’re like most companies, you’re scrambling to fill the gaps, ease workloads, ...Continue Reading
Undergoing Digital Transformation? Use Storytelling to Smooth the Transition
The push to integrate digital technology into all areas of business is now table stakes, and if you’re part of a team leading the charge, you’re ...Continue Reading
Pro-Tip: Don’t Miss the Power of Storytelling in your DEI Initiatives
You don’t need another hashtag to convince you that your company should be investing in diversity, equity, and inclusion (DEI). And we aren’t just talking ...Continue Reading
How CPG Organizations Use Storytelling to Deliver Critical Insights Across (and Outside) the Business
For consumer packaged goods (CPG) companies, earning a spot on retailers’ shelves or digital storefront is extremely challenging, particularly with the high levels of innovation ...Continue Reading
Need to Align Teams with Mixed Skills? Consider Storytelling
If you're still dealing with the after-effects of the great resignation (and now #quietquitting), you're not alone. Talent shortages and hybrid work have created massive ...Continue Reading
Story First, Visuals Second
In a visual world where the pressure is on to choose the right image, chart, or video for your business presentations, what can help? Storytelling. We’ve ...Continue Reading
9 Tips to Nail a Virtual Sales Pitch
With online sales presentations being more necessary than ever, it's critical to know how to make the most of your time with prospects and customers. ...Continue Reading
Podcast: Everyday Business Storytelling (Featured on The Marketing Book Podcast)
Tired of sitting through long meetings and boring presentations? TPC Co-Founder Janine Kurnoff joins The Marketing Book Podcast to discuss how the key to strong ...Continue Reading
TPC Contributes to Authority Magazine: 5 Non-Intuitive Ways To Grow Your Marketing Career
Article republished with permission from Authority Magazine As part of my Marketing Strategy Series, I’m talking with fellow marketing pros at the top of their game to ...Continue Reading
5 Ways Managers Can Transform Their Teams into Compelling Storytellers
It’s no secret that storytelling is the most powerful way to share ideas and get decision-makers to say “yes.” But the truth is, in many organizations, it ...Continue Reading
TPC Contributes to Training Industry: Want an Executive to Say Yes? Don’t Make These Presentation Mistakes
To give yourself the best chance of getting what you want from an executive, you must first understand their mindset. What do they care about ...Continue Reading
TPC Contributes to ATD CTDO Magazine: Tell A Story With Complex Data
Use these five methods to strategically present data to stakeholders. As a talent development executive, you help organizations grow and transform their workforces. As such, you're ...Continue Reading
5 Tips for Presenting To C-Level Executives
When it comes to presenting your ideas to executives, we know this for sure: more information is not necessarily better. Unfortunately, most of us have ...Continue Reading
Podcast: The Power of Storytelling for Your Business (Featured on Into the Wild”)”
TPC co-founders and storytelling gurus Janine Kurnoff and Lee Lazarus join Renee Warren on the Into the Wild podcast to discuss the inspiration behind TPC ...Continue Reading
Welcome to TPC, Rachel Behrle!
Every day, all over the globe, business professionals at the world’s top brands learn to utilize great storytelling to motivate an audience to act through ...Continue Reading
TPC Contributes to Training Industry: Team Presentations: Who Does What?
Doesn’t everyone at some point in their career end up working on a team? You’ve probably had to collaborate with your colleagues on a high-stakes ...Continue Reading