For category leaders, shopper insights professionals, and CPG teams, AI presents both opportunity and challenge: tools can generate content instantly, but strategy still requires human ...Continue Reading
Your sales team knows the products inside and out. They follow the sales process. They incorporate content-rich slides from Marketing. So why aren't they breaking through with customers the ...Continue Reading
Every L&D leader has been there… you're running great programs, completion rates look fantastic, and everyone's engaged with the latest training. But here's the million-dollar ...Continue Reading
We get it— you’ve finally landed a meeting with a key stakeholder and a lot is at stake. But you’re swamped with work, deadlines are ...Continue Reading
Did you know… the average employee spends 57% of their time communicating (whether in meetings, email, or chat)?1 On top of that, 70% of employees are expected ...Continue Reading
Let’s face it, teams more than ever need to support cross-functional initiatives and sell their ideas, provide updates, or make recommendations across the business. Getting ...Continue Reading
Effective communication, the most powerful force of businesses, can be the ticket to success when used constructively. Compelling business ideas with the potential to drive ...Continue Reading
It’s finally happening—your team is getting a seat at the table. After months of trying to get a meeting in front of the C-suite, leadership ...Continue Reading
As we emerge from a few years of economic volatility and business uncertainty, today’s leaders are ready to move forward and advance strategic initiatives. Although ...Continue Reading
As we sit in 2023, and another squirrely year of disruption and economic uncertainty, many are feeling enough is enough, and next year is THE ...Continue Reading
We get it… your team needs to demonstrate value, influence decision-making, and drive business forward. But the reality is, everyone is moving fast, has lots ...Continue Reading
Back by popular demand! It was a packed house at the 2023 Category Management Association/Shopper Insights Management Association conference for one big reason: the top-rated ...Continue Reading
Change is everywhere… especially in business. Maybe your company is undergoing a digital transformation or restructuring, or perhaps you’re in the midst of a leadership ...Continue Reading
It’s the elephant in the boardroom we need to keep talking about: gender equity. It’s not a new issue, of course, but it’s one that continues ...Continue Reading
The struggle to find and retain high quality talent is real, and if you’re like most companies, you’re scrambling to fill the gaps, ease workloads, ...Continue Reading
The push to integrate digital technology into all areas of business is now table stakes, and if you’re part of a team leading the charge, you’re ...Continue Reading
You don’t need another hashtag to convince you that your company should be investing in diversity, equity, and inclusion (DEI). And we aren’t just talking ...Continue Reading
For consumer packaged goods (CPG) companies, earning a spot on retailers’ shelves or digital storefront is extremely challenging, particularly with the high levels of innovation ...Continue Reading
If you're still dealing with the after-effects of the great resignation (and now #quietquitting), you're not alone. Talent shortages and hybrid work have created massive ...Continue Reading
In a visual world where the pressure is on to choose the right image, chart, or video for your business presentations, what can help? Storytelling. We’ve ...Continue Reading