Let’s face it, teams more than ever need to support cross-functional initiatives and sell their ideas, provide updates, or make recommendations across the business. Getting everyone on the same page is not easy, but it’s only compounded when there’s little to zero alignment on a communications approach or process. When teams aren’t speaking the same language or don’t have guardrails to follow, chances are those critical conversations, budget pitches, and approvals get derailed.
The result? Managers end up being the help desk, having to rework decks or intervene in high-stakes meetings. With such limited time, can they really be expected to carry the burden of upskilling their team and course correcting when presentations go awry? From our lens, this is simply not sustainable, nor a good use of money and time.
No matter the role or function, teams need the skills and confidence to show up differently and prove they’re equipped to take on strategic conversations. The first step is knowing how to communicate ideas clearly and succinctly – not only to improve one’s influence and reputation, but to help drive business forward.
So, how can L&D leaders help support this need? What’s the best way to get all employees to speak the same language, build trust, and help them demonstrate value (i.e., land the ‘BIG Idea’ of their presentation to the business)?
The answer may surprise you: storytelling.
Strong communication is the cornerstone of any healthy company culture, and storytelling gives teams a better way to share ideas and collaborate – and stop the chaos of hodge-podge communication. Whether holding a brainstorming session, presenting an update, or writing a high-stakes email, storytelling establishes a common language and methodology to uplevel any business communication, and it provides everyone the opportunity to be seen and heard.
Want to learn more?
We’re presenting at #ATD24!
Join our “Innogizer” session – Stop the Chaos: Bring Teams Into Alignment With Business Storytelling – at this year’s ATD 2024 conference in New Orleans.
This one-hour, interactive session will be held on Tuesday, May 21 @ 4:30 PM, led by Janine Kurnoff, Co-founder and Chief Innovation Officer at The Presentation Company (TPC) and author of Everyday Business Storytelling. Janine is a storytelling expert who has helped thousands of leaders and teams from Fortune 500 companies master the art of business storytelling.
Join our ATD session to learn how to:
- Use storytelling to align your teams and create trust and influence in your organization
- Apply a storytelling framework to help your teams communicate their strategy, ideas, and data in a clear and powerful way
- Use a story strategy, a visual strategy, and a data strategy as an anchor to any business communication
Don’t miss this chance to learn how to transform your teams into strategic, influential, and visual storytellers!
We want your feedback: a unique opportunity for L&D leaders!
If you’re attending ATD, we’d love to meet with a select number of L&D leaders to give a sneak peek of a NEW foundational storytelling solution we are bringing to market. We always do our best work when we use an outside-in approach and rely on expert opinions on our ideas. There is no commitment here on any level; we are simply seeking feedback and want to leverage the expertise of learning and development leaders to help influence our work.
If you’re interested in exploring this opportunity, please contact us at inquiries@presentation-company.com.
We hope to see you in New Orleans for #ATD24!