Crafting Strategic Visual Stories

Our brains are wired to remember stories, but weaving tales alone isn’t enough to spur your customer, prospect, or manager to take action. It’s the arc of a story combined with powerful data and visuals that achieves the right balance of logic and emotion to generate decision-making.

Telling a clear, engaging story is more critical than ever… especially if you’re remote. Whether you’re working on a sales presentation, an internal business update, or the ever-intimidating executive briefing, you need a road map to guide you. TPC’s Crafting Strategic Visual Stories introduces the Visual Story Planner™, a framework for turning your data, insights, and recommendations into compelling, audience-centric business stories. This course—delivered virtually, on-demand digitally, and face-to- face—arms cross-functional teams with a collaborative tool and a common language for sharing ideas and presenting only the best solutions.